7th August 2026

Imposter syndrome in paraplanning. Who said that?

In her latest article with Professional Paraplanner, Jo Campbell (COO at Verve) tackles a topic many paraplanners quietly struggle with: imposter syndrome.

She explores why the profession is particularly susceptible to it, pointing to the perfectionism and attention to detail that draws people into paraplanning in the first place, alongside a fast-changing regulatory landscape that can leave even experienced professionals feeling like they're constantly playing catch-up.

Jo offers a set of practical, no-nonsense strategies for managing these feelings, and brings in a scientific angle - offering a neurological explanation for why negative self-talk can feel so persistent.

Read the full article here 👉

Jo Campbell

Chief Operations Officer

Jo is chief operations officer at Verve with a background in paraplanning and unwavering dedication to incredible service, client focus and building a team set up to thrive.

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